Eschew Obfuscation

eschew: tr.v. – shun: avoid and stay away from deliberately; stay clear of
obfuscation: n. – mystification: the activity of obscuring people’s understanding, leaving them baffled or bewildered

"Simply making available a PDF of your SPD doesn't do much of anything to improve your participants' understanding of their benefits. "
- Cliff Price, President

At MultiEmployer.com we translate complex plan language into plain English as part of the process of deploying a comprehensive and usable benefits website for your participants. Clarity in communicating benefits comes from presenting information specifically tailored for the intended audience. Using the greater versatility of the web as a communications medium, MultiEmployer.com has pioneered an effective information architecture that communicates clearly but at the same time preserves the carefully crafted plan language, caveats, and disclaimers necessary for the legal protection of the trust fund.


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